CLIENT: DDchem
EXHIBITION: European Coating Show in Nuremberg
For DDchem, we designed a custom 63 m² stand conceived to reflect the company’s solidity and innovation through a layout that expresses momentum and progress toward the future. The soft, flowing forms create a welcoming and fluid environment, while the open layout allows visitors to explore the space freely, ensuring a natural flow throughout the visitor journey.
At the centre of the stand stands an exhibition totem designed to showcase the company’s flagship product, the result of years of innovation and research: it offers optimal visibility and creates a focal point that captures visitors’ attention. Alongside it, an information panel display clearly presents the product’s details without disrupting the space’s interactive flow.
The clean, minimal style further enhances the stand’s visual communication, where the use of essential, strategically placed elements helps create a harmonious environment, designed to encourage interaction with the public and strengthen the company’s presence in the sector.
