CLIENT: IRE Omba
FAIR: IVS in Bergamo
For IRE OMBA, we designed a 32 sqm custom booth for the 2024 edition of IVS – Industrial Valve Summit in Bergamo, the leading exhibition for the industrial valve and components sector.
The layout brought together two complementary identities, IRE-OMBA and Finazzi Osvaldo, within a single cohesive space dedicated to ring rolling and mechanical valve machining. We chose a white and blue palette for the first brand and dark surfaces with green accents for the second, visually distinguishing the two areas without breaking the booth’s overall unity. Large industrial images, including the well-known shot of a glowing, freshly forged ring, conveyed the production process with immediacy. A central display featured a real, scaled component, an element that drew visitors in and made the client’s engineering precision tangible. Themed walls with icons dedicated to oil&gas, hydrogen, petrochemical and LNG communicated the application markets with clarity. Convivial areas with high seating encouraged networking, while illuminated display cases with product samples showcased manufacturing quality.
The result was an orderly, technical yet welcoming space, able to generate qualified interest among industry professionals. This project confirms our expertise in designing custom trade fair booths, built to translate technical know-how and brand identity into coherent, effective design.
