CLIENT: Jampel
EXHIBITION: SPS Parma
For SPS Parma, Italy’s leading trade fair for industrial automation, we designed a custom exhibition stand for Jampel, a distributor of industrial hardware solutions with over forty years of experience.
We developed an open layout accessible from multiple sides, naturally guiding visitors through the different exhibition areas. Each backlit totem hosts a specific partner brand — from Moxa to Vivotek, from ICP DAS to Planet — creating dedicated micro-environments within a unified exhibition stand design. The central LED screen, positioned at height, amplifies product communication and captures attention from a distance. Furthermore, the reception counter in corporate orange and white, with backlit finishing, becomes the focal point and the first touchpoint for visitors.
The outcome is a custom-built stand that communicates technical expertise, visual clarity and forward-thinking vision — precisely what SPS Parma demands from its exhibitors.
