CLIENT: Ecoplast Nord
FAIR: SAIE in Bologna
For Ecoplast Nord, a company specialised in lightweight thermal and acoustic screeds made from recycled plastic materials, we designed a 32 sqm custom booth for SAIE Bologna 2026. The booth design echoed the brand identity through a white and green palette, paired with light wood panelling that evoked naturalness and sustainability.
The layout made the most of every square metre, focusing the storytelling on a large photographic wall depicting a lake landscape, chosen to convey the claim “Lightweight by nature. Technical by choice.” with immediacy. A backlit graphic displayed the layered structure of the Ecoplast screed, with the EcoLight and EcoMix materials in full view, making the system’s technical build clear at a glance. Several white display units with transparent cases showcased the product bags and CAM certifications, while a wood-clad reception counter welcomed visitors. A convivial area with small tables and Scandinavian-style seating encouraged direct conversation with designers and construction firms.
Thanks to a clear, targeted design approach, we were able to translate the client’s ecological value into a compact, bright space, fully aligned with the sustainability theme at the heart of SAIE.
