CLIENT: Mr. Christmas
EXHIBITION: Christmasworld in Frankfurt
For Mr. Christmas, a company specialising in personalised Christmas decorations, we designed and built a custom 24 sqm booth for Christmasworld, the international trade fair dedicated to the world of Christmas, held in Frankfurt. The booth’s design reflected the brand’s identity through a bold red archway framing the entrance, making the space instantly recognisable along the fair’s aisles.
Careful planning made the most of every square metre, alternating light wood-panelled walls with an impressive vertical display wall showcasing hundreds of personalised ornaments, arranged in neat rows to create striking visual impact. A dressed Christmas tree, decorated with custom red bows, reinforced the warm and festive mood of the whole space, while glowing garlands and warm spotlights guided visitors along the entire path. At the centre of the booth, a branded reception counter welcomed international buyers, supported by a small lounge area with a table and seating designed to encourage business conversations. Thanks to a design approach focused on detail, it was possible to translate the client’s festive identity into a clear, well-organised space capable of generating qualified interest among Christmasworld’s trade visitors.
